Harsha Ram G, AVP & Head of Product, Data and Managed Network Services Business at Sify Technologies Limited
We see an opportunity for significant digital transformation through SDN/NFV, wireless, and IoT, a must for a digital enterprise of tomorrow.
Two decades of drawing up the technology landscape in India has endowed us with several firsts – the first private ISP, the first MPLS service provider, the first cloud service provider, and the first Tier-3 data center provider in India. It is like we drew up the exo-skeleton of the Indian ICT landscape. Sify’s growth was based on the adoption of client-server architecture or the 2nd platform architecture in enterprises – across public, private, and in the government.
At Sify, we believe that Digital Is Now and Digital is becoming fundamental to businesses. Over the past 18–24 months, this trend has triggered a steady shift from the support model for digital enterprises to predicting the technology roadmap for them
Giving the SMACnet Edge
Introduced in 2016, SMACnet strategy is designed to support enhanced network requirements for organizations going through a digital transformation. This strategy targets four key areas of disruption. It starts with keeping the social enterprise secure. When we looked at some of the early adopters of digital, we saw the rise of the millennial workforce – for whom social is central to life and work. This, when coupled with a more social/collaborative/flexible style of working calls for security models beyond the traditional security paradigm largely are driven by the fundamental changes in the context of the network perimeter, the user and the device.
In a digital enterprise, quality of the experience and not just access becomes critical to a transformed mobile experience. At Sify, we see mobile as a fundamental shift that impacts the compute form factor, enabling enterprises to build open offices, and impact consumer experience in verticals such as banking, retail, and more.
The third pillar is one where we see the most opportunity for organizations to transform the business model in itself. Traditionally, IT was not connected to the operations of the enterprise. Contrast this with the focus on connecting the people within the enterprise. This is where we see IoT as a fundamental shift that connects operations to IT. We see this area impacting supply chain, customer experience, and the service models in a very transformation way in the next decade.
Cloud is the heart of a digital enterprise. The Internet and MPLS were the world’s first main stream virtualization technologies. Earlier, the network took 2–3 months to provision; IT took 6–12 months to plan and provision. Today, it takes 15 minutes to spin up a server instance on a cloud service. It still takes 2–3 months to provision the network. We believe the area of technology transformation is to make networks work at the speed of cloud, for the cloud. Technologies such as SDN/NFV and cloud interconnect have a fundamental role to play in the deployment and adoption of cloud.
A large part of the transformation will be in the way employees, customers, and partners interact with the enterprise. Mostly, the customer and partner touch point is at the edge – whether it is retail, banking, automobile, or consumer durables. The experience we provide at the moment of truth is what defines the brand for many of us.
Can we make a significant change in the experience for our customers? Do our customers prefer to stand behind a counter or is there a way to better their experience in a bank branch? Can they experience the product that they wish to buy in a form that significantly improves the buying experience through digital?
These are some questions which lead us to new possibilities. We see an opportunity for significant digital transformation through the use of emerging technologies such as SDN/NFV, wireless, and IoT. All this networked to the cloud can provide a controlled and significantly enhanced user experience that is a must for a digital enterprise of tomorrow.