The global operations support systems (OSS)-business support systems (BSS) software market is likely to grow at a CAGR of more than 18 percent by 2020, states Technavio. The primary growth driver of this market is the increased adoption of revenue management system (RMS). Billing processes include features such as pricing management, credit limit management, invoicing, payments, and rating and charging. Convergent billing systems provide new businesses with a unified definition framework for pricing and rating. It allows customers to predict the real-time consumption and expenditure across a service or a payment mode. Telecom operators across the globe are rapidly adopting RMS, which supports retail, wholesale, and enterprise business segments. Growing demand to consolidate the individual systems will augment the implementation of RMS, and will aid in the growth of OSS-BSS software market over the next 4 years.
Telecom operators are opting for a customer-centric business model, which has propelled the adoption of customized OSS-BSS software. Customization will facilitate telecom service providers to deliver bundled services, thereby enhancing the user experience. Moreover, some of the key OSS-BSS functions such as customer relationship (CRM), business intelligence (BI), convergent billing, and revenue assurance require customized software. The rise in demand for customized OSS-BSS software that has the capability and flexibility to accommodate changes will bolster growth prospects for this market.
BSS software is the fastest-growing segment in the OSS-BSS software market and is expected to grow at a high CAGR of more than 21 percent by 2020. Much of this segment's growth comes from its ability to deliver customized mix of services to targeted segments. As BSS software is directly linked to customers and their requirements, CSPs are increasingly using it for convergent billing to increase the market revenue. The software enables telecom operators to develop multiple pricing and bundling of services, which will boost this segment's growth in the coming years.