Telecom Regulatory Authority of India (TRAI) may probe if Reliance Jio flouted any regulation with the launch of its latest Rs 2599 cashback offer. The development is significant as Cellular Operators Association of India (COAI), which represents Bharti Airtel, Vodafone and Idea Cellular and Reliance Jio, has approached the telecom regulatory authority to examine the conditions attached to receiving cashback.

"If the offer is in the nature of cashback, the question arises as to what conditions are attached to receiving the cashback. Is this another way of discounting the service cost?," said Rajan Mathews, director general of Cellular Operators Association of India (COAI) told the Economic Times. He asked TRAI to parse these offers to check if there's any tariff rules violation.

Reliance Jio is offering cashback up to Rs 2,599 under its triple cashback offer on recharge of Rs 399 or above. The offer was made available for all Jio Prime subscribers from November 10 and will last till November 25. Jio users can avail the cashback scheme by purchasing recharge packs from MyJio.com or the Jio mobile application.

Reliance Jio, the Mukesh Ambani-led new telcom entrant, has often accused COAI of advocating the interests of incumbent telecom operators- Airtel, Vodafone and Idea - at the cost of other members. TRAI chairman RS Sharma told the Economic Times that the body "routinely examine the offers and we will continue to do so". This is Jio's second such offer in one month. The previous offer launched during Diwali was limited only to the Rs 399 pack, where the latest triple cashback offer extends to other packs above it too.

Besides, Jio subscribers will get vouchers worth Rs 300 credited into other mobile wallets such as AmazonPay, AxisPay, FreeCharge, Mobikwik, Paytm and PhonePe over subsequent months. Subscribers will also get vouchers of up to Rs 1,899 for shopping on ecommerce platforms and for discounts on flight tickets on specific portals.

Jio's triple cashback offer includes one cashback worth Rs 400 in eight installments of Rs 50, which can later be used to in future recharge. Reliance Jio has also tied up several e-wallets to hand out instant cashbacks of Rs 300. Users paying for the recharge using Paytm, MobiKwik, Amazon Pay, Axis Pay, PhonePe or Freecharge will have certain amount out of the Rs 300 credited to their mobile wallet, depending on which one they use. The rest of the amount will be send to user's e-wallet over a period of time. – Business Today